Expo 2020 Opens Tender For Perfume Producers
Manufacturers of Arabic perfumes, essential oils, bukhoor and other fragrances from across the GCC will have a global platform to showcase their talents by producing scents for Expo 2020 Dubai.
The Expo launched its search for producers of fragrances, from international brands to small, artisan producers in the Gulf.
In the UAE alone, the market for fragrances was estimated at Dh1.5 billion in 2015, according to figures compiled by Euromonitor International for last year's Beautyworld Middle East exhibition. The Middle East and Africa beauty and personal care market - the fastest-growing beauty market in the world - had a retail value of Dh100 billion.
Expo 2020 Dubai is offering producers of Arabic fragrances a chance to tap the millions of people from outside the region who will visit the destination during the six months from October 2020 to April 2021.
The products will be sold at selected outlets across the UAE, including dedicated Expo retail stores, as well as at the Expo site.
This is the third of up to 40 licensed product categories put out to tender by the Expo following the launch of campaigns to find manufacturers of souvenirs and food products.
Najeeb Al Ali, executive director, Bureau Expo 2020 Dubai, said: "Expo 2020 Dubai will be a global destination and we are looking for fragrance producers to come forward as we want a range of scented items that will reflect the varied tastes of our millions of visitors.
"However, this is also the first World Expo in the Middle East, Africa and South Asia, so we also want products to reflect our heritage. This region is famous for its perfumes. We want people who visit Expo 2020 Dubai from around the world to experience these aromas and take home with them a scent of Arabia."
Expo 2020 Dubai is also looking for suppliers of essential oils, bukhoor and skin care products. One producer may even get the honour of making a distinctive scent just for Expo, both for men and women.
Source: khaleejtimes.com
The Expo launched its search for producers of fragrances, from international brands to small, artisan producers in the Gulf.
In the UAE alone, the market for fragrances was estimated at Dh1.5 billion in 2015, according to figures compiled by Euromonitor International for last year's Beautyworld Middle East exhibition. The Middle East and Africa beauty and personal care market - the fastest-growing beauty market in the world - had a retail value of Dh100 billion.
Expo 2020 Dubai is offering producers of Arabic fragrances a chance to tap the millions of people from outside the region who will visit the destination during the six months from October 2020 to April 2021.
The products will be sold at selected outlets across the UAE, including dedicated Expo retail stores, as well as at the Expo site.
This is the third of up to 40 licensed product categories put out to tender by the Expo following the launch of campaigns to find manufacturers of souvenirs and food products.
Najeeb Al Ali, executive director, Bureau Expo 2020 Dubai, said: "Expo 2020 Dubai will be a global destination and we are looking for fragrance producers to come forward as we want a range of scented items that will reflect the varied tastes of our millions of visitors.
"However, this is also the first World Expo in the Middle East, Africa and South Asia, so we also want products to reflect our heritage. This region is famous for its perfumes. We want people who visit Expo 2020 Dubai from around the world to experience these aromas and take home with them a scent of Arabia."
Expo 2020 Dubai is also looking for suppliers of essential oils, bukhoor and skin care products. One producer may even get the honour of making a distinctive scent just for Expo, both for men and women.
Source: khaleejtimes.com
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